Jewelry & Watches
Courchevel 1850 is the highest-altitude high-jewelry destination in Europe. The Place Vendôme houses arrive each December and treat the resort as a winter annex of Paris.
The houses
Graff
Cour de l'Église · seasonal salon
London's most important diamantaire — Courchevel hosts the December roll-out of the new collection each year.
Messika
Rue du Rocher · winter flagship
Valérie Messika's modern Parisian diamond house — the largest selection outside Place Vendôme during the season.
Bucherer Fine Jewellery
Croisette · multi-brand
The premier Swiss watch and jewelry retailer — Patek Philippe, Rolex, Audemars Piguet and the full Bucherer house collections.
Doux Joaillier
Rue du Rocher · concession Maisons
Authorised dealer for Cartier, Bulgari, Chopard and Mikimoto — the most complete Place Vendôme concession in the Alps.
de Grisogono
Cour de l'Église · seasonal pop-up
Geneva's coloured-stone specialist — sapphires, emeralds and the signature black-diamond series.
Chopard
Hôtel Cheval Blanc · in-residence corner
Permanent in-hotel display of Happy Sport, Mille Miglia and Chopard high-jewelry inside Cheval Blanc Courchevel.
Frequently asked
Can I try high-jewelry pieces by appointment?
Yes — every Maison takes private appointments through the Palace concierge networks. Champagne, fitting and a private salon are standard.
Do prices in Courchevel match Paris?
Within ~3 %. Houses absorb the seasonal logistics so RRP is consistent; VAT refund applies for non-EU visitors above €100.
Is secure transport for purchases arranged?
All Maisons arrange same-day insured transfer to your hotel safe or directly to Geneva for onward flights.
